terça-feira, 14 de junho de 2011

Behavior Change

Two videos explaining what drive us to change behavior.

A combination of:

1 - Warning
2 - Environment (eg. Visual Signs)
3 - Practice
4 - Peer Pressure

http://www.youtube.com/watch?v=o-N57TtyToE

A pool of:

1 - Motivation
2 - Ability
3 - Trigger

http://www.youtube.com/watch?v=NlEYLEV0_OA

10 ways to change behavior:

1 - Forget willpower!
2 - Take baby-steps
3 - Change context
4 - Create new behaviors
5 - Make behaviors easy to do
6 - Use triggers
7 - Remember: Humans are also irrational (Information does not always lead to action)
8 - Focus on concrete goals
9 - Limit change to a fixed period
10 - Behavior is easy if you use the right process

http://www.slideshare.net/captology/stanford-6401325

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